Brand Introduction
FILA is a global sports brand with a 112-year history, founded in Italy in 1911. The concept revolves around sophisticated performance, combining functionality with fashion to present luxury items.
FILA originated in 1911 in the small town of Biella, Italy. The Fila brothers, interested in the textile industry, embarked on the knit underwear industry based on Biella's rich resources, later reflecting the artistic color sense of Italians in their clothing, thus expanding their business. This became the foundation of FILA today.
"For Your Feet!"
MD 2103
FILA expresses the vibrant contrasts of colors and the dynamism of sports, transforming Italian passion into fashion as a premium lifestyle sports brand.
A century after FILA's inception, it has become synonymous with sports and elegance, worn by globally recognized professional athletes and fashion-conscious individuals alike. Collaborations with influential designers attract attention in the fashion world, and the footsteps of a premium lifestyle sports brand continue to this day.
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